If you were to ask for the best ways to make money from your blog, chances are that Google Adsense will be among the top five recommendations. You’ve probably heard tales of bloggers earning thousands of dollars each month through Adsense. While such bloggers do exist, they are a handful of elite online marketers whose niche blogs attract a huge amount of traffic. While Adsense might be lucrative for such internet marketers it might not be the best way to monetize your blog.
Why Google Adsense isn’t the best way to monetize your blog
• Internet users are becoming more web savvy. They can spot an ad from a mile away. The site visitor will either avoid clicking on the ad or, abandon the site altogether. Fewer clicks will mean less revenue for the blog owner.
• With PPC (Pay Per Click), the amount paid per click isn’t fixed. It can rise or fall depending on how much the advertiser is willing to pay. In addition, your blog might not be in a niche which attracts high Adsense CPC (Cost Per Click) rates.
• The process of selecting the ad layouts, getting the Adsense code and placing it on your blogs pages can be time consuming.
• You cannot entice your blog visitors to click on Adsense ads or click on them to generate income. Such practices can lead to expulsion from the Google Adsense network.
If you update your blog regularly, there are different ways through which you can make passive income through your traffic. Here are the best ways to do this.
Create information products
The main reason why people log into the internet is to search for information. If you have valuable information and a good online reputation, your readers will be glad to pay for it. Selling information products is one of the main ways top bloggers make recurring income.
The good thing about this money making method is that you get to set the price of your product and get to keep all the profits generated. In addition, due to the downloadable nature of information products, everything involving processing the order and delivering the information product can be automated.
Promote other peoples products and services
If you don’t have your own product or service, you can become an affiliate marketer. With this online money making model, you simply promote other peoples products and services and earn a commission for every sale generated.
As an affiliate, you won’t have to create anything. Your job is simply to pre-sell an affiliate offer and drive leads to your product or service owner’s website. Unlike Adsense, you are actually allowed to entice your blog’s visitors to click on affiliate links.
Sell advertising space
If your website attracts a huge amount of targeted traffic, you can sell advertising space on the CPM (Cost Per 1000 impressions) model. With CPM, you’ll be paid a specific amount of money for every 1000 impressions on the advertisement. This model is great if you want to focus on building your blog’s traffic while earning passive income. Another advantage of CPM is that your traffic doesn’t need to click on the ads for you to generate income.
Adsense can be a good way to earn passive income from your blog. However, making good money from clicks made by your blog’s visitors isn’t easy. If you’re looking for Adsense alternatives that can earn you more income, selling information products, ads space and affiliate marketing are worth trying out.